Christmas Competitions UK: Win Festive Prizes and Gifts

MJ
Matt John
18 December 2024
9 min read
Christmas Competitions UK: Win Festive Prizes and Gifts
Key Takeaways
  • Christmas is peak competition season with more opportunities but also more competitors
  • Advent calendar competitions offer daily prize opportunities throughout December
  • Start early (October/November) when competition levels are lower
  • Prioritize prizes you'd give as gifts or items on your own wishlist
  • Don't burn out - set daily time limits and focus on high-value opportunities

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Christmas Competitions UK: Win Festive Prizes and Gifts

Christmas is peak season for competitions. Brands increase marketing spend, retailers run promotions, and festive giveaways appear everywhere. Here's how to maximize your Christmas comping success.

Christmas Competition Landscape

Why Christmas Is Peak Season

Brand Activity:

  • Increased marketing budgets
  • Gift-buying promotions
  • Festive goodwill
  • Year-end pushes
  • New product launches

Comper Reality:

  • More competitions available
  • But also more competitors
  • Higher value prizes typical
  • Time pressure on entries

Types of Christmas Prizes

Hampers and Food

Common Prizes:

  • Luxury food hampers
  • Alcohol gift sets
  • Chocolate collections
  • Cheese and charcuterie
  • Christmas dinner packages

Sources:

  • Food brands
  • Supermarkets
  • Specialty food retailers
  • Magazines
  • Gift companies

Gifts and Gadgets

Common Prizes:

  • Electronics
  • Toys
  • Beauty gift sets
  • Home items
  • Fashion accessories

Sources:

  • Retailers
  • Brand giveaways
  • Magazine competitions
  • Online shops

Experiences

Common Prizes:

  • Pantomime tickets
  • Christmas market trips
  • Winter experiences
  • New Year celebrations
  • Festive spa breaks

Sources:

  • Venues
  • Tourism boards
  • Experience providers
  • Travel companies

Cash and Vouchers

Common Prizes:

  • Shopping vouchers
  • Cash prizes
  • Gift cards
  • Store credit

Value:

  • Flexible use
  • Good for gift buying
  • Often high value at Christmas

When to Enter

Competition Timeline

October-November:

  • Early Christmas competitions launch
  • Less competition initially
  • Plan Christmas prize targets
  • Sign up for brand newsletters

December 1-15:

  • Peak competition period
  • Daily advent giveaways
  • High volume of opportunities
  • Enter consistently

December 16-24:

  • Last-minute draws
  • Closing dates approach
  • Final entry pushes
  • Delivery cutoff prizes

Christmas Week:

  • Some competitions still open
  • New Year prizes begin
  • January competitions launching

Advent Calendar Competitions

Format:

  • Daily prize draws
  • New competition each day
  • Different prizes daily
  • Often from brands/retailers

Strategy:

  • Check daily (don't miss days)
  • Set reminders
  • Quick entry usually required
  • Multiple advent calendars exist

Where to Find Christmas Competitions

Retail and Supermarkets

Check:

  • Tesco, Sainsbury's, Asda, Morrisons
  • Marks & Spencer
  • John Lewis
  • Boots, Superdrug
  • Amazon

Promotions:

  • In-store competitions
  • Online giveaways
  • Receipt uploads
  • Social media draws

Food and Drink Brands

Active At Christmas:

  • Chocolate brands
  • Alcohol companies
  • Coffee/tea brands
  • Specialty food producers

Competition Types:

  • On-pack promotions
  • Social media giveaways
  • Newsletter competitions
  • Website sign-ups

Magazine and Media

Sources:

  • Women's magazines
  • Lifestyle publications
  • Newspapers
  • TV and radio

Prize Quality:

  • Often high value
  • Gift-appropriate prizes
  • Exclusive experiences

Social Media

Platforms:

  • Instagram (high volume)
  • Facebook (family prizes)
  • Twitter (quick entries)
  • TikTok (growing)

Search Terms:

  • #ChristmasGiveaway
  • #ChristmasCompetition
  • #AdventsCalendar
  • #WinChristmas
  • #FestiveGiveaway

Christmas Comping Strategy

Time Management

Challenge:

  • More competitions than time
  • Christmas busy personally
  • Decision fatigue

Approach:

  • Prioritize high-value prizes
  • Focus on closing-soon entries
  • Set daily comping time limit
  • Don't burn out

Prize Prioritization

Focus On:

  • Prizes you'd give as gifts
  • Items on your wishlist
  • Things you'd buy anyway
  • High-value opportunities

Skip If Needed:

  • Low-value items you don't want
  • Competitions requiring massive effort
  • Prizes you can't use

Gift Planning

Strategy:

  • Win gifts for others
  • Target specific people's preferences
  • Stockpile for future giving
  • Save money on Christmas shopping

Maximizing Advent Giveaways

Finding Advent Calendars

Sources:

  • Brand websites
  • Retail websites
  • Competition aggregators
  • Social media searches

Examples:

  • Boots advent giveaway
  • Magazine advent prizes
  • Brand daily draws
  • Retailer promotions

Daily Routine

December Schedule:

  • Check advent competitions first thing
  • Enter daily prizes immediately
  • Note any multi-day windows
  • Track completions

Post-Christmas Opportunities

January Sales Competitions

Continue Into:

  • New Year giveaways
  • January sale promotions
  • Health/fitness themed (New Year resolutions)
  • Valentine's builds (mid-January)

Boxing Day and Beyond

Don't Stop:

  • Competitions continue
  • Some peak periods end = less competition
  • Good opportunities remain
  • Build into new year routine

Conclusion

Christmas brings abundant comping opportunities but also challenges. Manage your time, prioritize effectively, and enjoy the festive competition season.

Enter consistently, focus on prizes you'll actually use or gift, and don't let the volume overwhelm you. The Christmas period can yield excellent wins if approached strategically.

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