The Sweepzy journal
Good reads.
Better comping.
Ideas, practical advice, and a little inspiration for your next entry. Get to know the world of UK competitions.
Fresh perspectives
89 stories in the journal
Tips & Strategies
Tie-Breaker Competitions UK: How to Write Winning Slogans
Tie-breaker competitions UK style — the classic 'in 15 words or fewer' slogan format that's powered British comping for decades. Here's how judges actually score entries, the three structures that win, and how to write tie-breakers that get picked.
Tips & Strategies
Quiz Competitions Strategy: How to Win UK Quiz Comps
Quiz competitions strategy for UK compers — magazine quizzes, brand knowledge tests, kids' puzzle entries and TV phone-ins. Here's how the format actually works, why win odds are better than random draws, and how to research answers ethically.
Tips & Strategies
Receipt Upload Competitions UK: The Complete 2026 Guide
Receipt upload competitions are the quiet workhorse of UK comping — better odds than open online entries, real prizes from real brands, and you're already shopping anyway. Here's how Tesco, Sainsbury's, Lidl, Aldi, Walkers, Cadbury and dozens of others run them, what counts as a valid receipt, and exactly how to enter without getting rejected.
Tips & Strategies
Comment to Win Strategies: UK Compers' Honest Guide
Comment competitions look like random luck, but a chunk of them aren't drawn the way you think. Here's what actually wins UK comment giveaways — comment quality, formatting, tagging norms, bot detection and timestamp-based draws — and where your effort matters.
Tips & Strategies
Photo Entry Competitions: How to Win UK Photo Comps
Photo entry competitions are one of the best-kept secrets in UK comping — the effort of taking a single decent picture filters out 90% of casual entrants. This guide covers what to shoot, what editing apps to use, how brand judges score entries, and why your phone camera is already good enough.
Tips & Strategies
Video Entry Competitions: How to Win in the UK (2026 Guide)
Video entry competitions sound intimidating, which is exactly why they have better odds than standard prize draws. Here's how UK compers actually win them in 2026 — kit, format, what judges want, and the copyright traps to avoid.
Tips & Strategies
Like and Share Competition Guide: UK Compers' Honest Playbook
Like and share competitions look easy and mostly are — but each platform handles 'share' differently, Facebook has officially banned share-bait, and mass-tagging will cost you friends. Here's the honest UK comper's guide.
Help & Advice
Why Am I Not Winning Competitions? A Complete UK Troubleshooting Guide
Entering competitions consistently but the prizes aren't coming? This UK comping troubleshooting guide walks through every reason you're not winning — from the volume maths to locked social profiles, invalid entries, scam misclassification and timing — with the practical fix for each one.
Help & Advice
Competition Scams: How to Stay Safe Comping in the UK (2026)
Competition scams have evolved fast. From AI deepfake giveaways and copycat Instagram accounts to fake winner DMs and 'verification fee' requests, here are the 10 most common UK comping scams in 2026, how to spot them, and what to do if you've already been caught.
Help & Advice
Not Receiving Competition Prizes UK: Why Prizes Get Delayed and How to Chase
Won a UK competition but the prize never arrived? Here's the realistic timeline (2-12 weeks is normal), the common reasons brands go quiet, polite chase templates that actually work, and the escalation route from ASA complaint to Trading Standards.
Help & Advice
What to Do When You Win a Competition: The UK Winner's Playbook
Just won a competition? Verify the win is real, respond inside the claim window, share what's safe (and never your bank details), and chase politely if the brand goes quiet. The UK winner's playbook from Sweepzy.
Help & Advice
Common Competition Mistakes UK Compers Make (and How to Stop Making Them)
If you've been entering for months and barely winning, the problem usually isn't bad luck — it's a handful of common competition mistakes silently invalidating your entries. Here's the UK comper's audit list: 17 mistakes, why each one kills wins, and the exact fix.